Archive for the ‘Tools’ Category

Friend Connect, and why Andreessen is more right than Scoble

Thursday, May 15th, 2008

It's interesting to read the interplay between Scoble and Andreesen from yesterday about how Google's new Friend Connect stacks up against Ning and, by extension, other build-your-own social networks. If I actually understand Friend Connect correctly, and I probably don't, it's not really designed to replace the creation of social ...

MySpace takes a half-step into data portability

Friday, May 9th, 2008

No, you're not going to be able to download your MySpace contacts into your address book, but according to Reuters MySpace is going to allow its users to display profile information on other sites. It's step two, along with open social, in pressuring the "walled gardens" of the internet to ...

What Facebook’s upcoming newsfeed enhancements mean for app virality

Thursday, May 8th, 2008

Facebook recently announced more details about their upcoming profile changes, which include some massive overhaul to the visual interface as well as some significant changes to infrastructure for app developers. Teresa wrote earlier about what these changes might mean for developers. Now that we have some more detailed information, I think ...

Misconceptions about Twitter features: It’s not built in, it’s tacked on

Wednesday, May 7th, 2008

I ran across a post by Macteens Editor in Chief Daniel Hollister that explains, quite well, what killer functionality Twitter is missing. He's right in in a lot of ways - Twitter is very bare bones and it doesn't provide even the kind of functionality you find in other microblogging ...

If you can’t make money selling ads on Facebook apps, why build them?

Wednesday, April 30th, 2008

A few days ago Nick O'Neill posted on AllFacebook about some ad numbers that Justin Smith came up with regarding Facebook CPMs. Basically, the numbers are low and probably going to get lower. This gets at an issue that I've been harping on for some time (although, unfortunately, I can't seem ...

Using Facebook’s “Social Graph” to Register Voters

Friday, April 25th, 2008

Voter registration efforts typically rely on a great deal of labor and community outreach. Barack Obama's massive spring and summer registration effort will likely rely primarily on card tables and paper forms. But the University of Washington students behind the new Facebook application Your Revolution are working a different angle. By ...

Facebook COO does an “off the record” press conference??

Thursday, April 24th, 2008

Silicon Alley Insider tells us that Facebook's COO went to a Financial Times "interview" event held by the Financial Times (as SAI correctly notes, nobody in America reads it). OK, so far so good. Here's where it gets weird: the even was "off the record." What? But the reporters who were ...

Facebook is an exoskeleton

Thursday, April 24th, 2008

I've been thinking a lot recently about platforms and services as platforms. The recent strategy trend in start up companies seems to be: become a platform. That's what Twitter is doing, that's what Facebook and every other social network is doing. You build an infrastructure and an API and you ...

Track packages with Twitter? Yes please

Tuesday, April 22nd, 2008

I love how people keep coming up with ways to use Twitter's API to build really cool services based on the integration between the web and SMS. Case in point: today I discovered that TrackThis lets people track their shipments via direct message on Twitter. The process is simple. You follow ...

New Facebook Profile Layouts and Their Implications for Application Developers and Marketers

Wednesday, April 16th, 2008

Facebook's long-anticipated tabbed profile layout will contain room for individual application tabs, says Inside Facebook blogger Justin Smith. Under the new system, users will be able to create a special profile section for their favorite application. This will give application developers an unprecedented amount of real estate on the Facebook ...

How to Use Facebook’s New Lifestreaming Features

Tuesday, April 15th, 2008

Longtime users of the Facebook platform have seen how applications from popular web services like Twitter can add tremendous value to the News Feed and Mini Feed features. In fact, one could argue that News Feed was the inspiration for lifestreaming tools like Tumblr and FriendFeed. Now, it appears that the ...

Use Twubble to Close the Loop in Your Twitter Monitoring

Tuesday, April 8th, 2008

About a month ago, I posted a strategy for conversation monitoring by following the attention streams of the influencers in your space. Facebook and Twitter are a couple of my favorite tools for doing this. One of the downsides of Twitter is that its straightforwardness makes it difficult to see who ...

Attention Facebook: I am not spamming people by reading messages

Tuesday, April 8th, 2008

Apparently the anti-spam account-disabling features at Facebook are just as inconsistent as their privacy features. This popped up on my screen while I was reading my FB messages this morning: Anyone else being threatened for reading messages?

Is Google Getting into the Application Scalability Game?

Monday, April 7th, 2008

Google is scheduled to make a big announcement tonight and TechCrunch is speculating that it's related to BigTable -- which could be used to enable a scalability solution that competes significantly with Amazon. This comes on the heels of unscheduled downtime for both Amazon's S3 and EC2 services. I talked to ...

Is there business value in Twitter?

Monday, April 7th, 2008

Rodney Rumford's tweet this morning sent me over to an article at CIO magazine about the business value of Twitter. I think the best takeaway is actually from a commenter: The Business Value of Twitter said great things about Twitter but failed to point out that much functionality has been built ...