Obama continues to bridge the gap between online networking and physical reality

by Jason Preston on December 9, 2008

It’s been very cool to see innovative social media strategies emanating from the head of the US government. Looks like that’s not going to stop yet.

I just got an e-mail from David Plouffe—and I’m guessing most people who read this blog probably got the same one—talking about a really cool initiative to boost civic engagement that, and here is the key component, utilizes online tools to coordinate offline interactions.

Check it out:

I just recorded a special video message — from a place you might recognize — about this weekend’s Change is Coming house meetings, and why you should join tens of thousands of your fellow supporters.

Watch the video and find a Change is Coming house meeting near you. Or host one yourself and invite your friends, family, and neighbors.

At the house meetings, you’ll reflect on our campaign, discuss the future of this movement, and identify some ways to get involved in your community.

Meeting hosts will report back, and your feedback will be instrumental in guiding this movement through some important and unprecedented territory.

This grassroots organization has always been about more than an election. It’s about transforming our country — and we’ve only just begun.

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