Mike Arrington posted the charts to prove it yesterday, but Facebook has apparently caught up to MySpace in terms of worldwide unique visitors.
The interesting statistic, though, is that in the US Market the difference between MySpace and Facebook is huge—MySpace has exactly twice the number of monthly unique US visits as Facebook does. Arrington points out the obvious question these numbers imply:
Facebook added 75 million monthly uniques over the last twelve month, but just 13 million of those visitors are located in the U.S. MySpace added 5 million U.S. uniques during that period - at this rate it will take 4+ years for Facebook to catch up to MySpace in the U.S. market.
There’s a real question about how valuable all these international users are from an advertising standpoint.
I think it’s kind of a false question though. I’m still not convinced that advertising (at least as we know it today) is the killer solution to monetizing social networks. In fact, I’m still kind of surprised that PayPal and Facebook haven’t struck up some sort of partnership to provide e-commerce solutions for app developers…
Welcome to our community! If you like what you see, you may want to subscribe to our RSS feed!
{ 0 comments… add one now }