MySpace has announced a new division, Slingshot Labs, that will incubate commercial Web properties that will act symbiotically with the Web giant. TechCrunch and Mashable! both observe that this is likely intended to counter the venture fund that Facebook announced a few months back.
If you were MySpace, and you were incubating a consumer-Web product to shore up your dominance in the socnet space, what would you build?
If I were them, I’d start with some kind of a dating tool. Yes, the online dating market is majorly overcrowded. But MySpace already has the eyeballs. I’ll bet they could put Match.com’s abysmal technology and customer service to shame in a big fat hurry.
And it would be cool to have a dating widget that interacts with your MySpace profile in some cool way.
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