Archive for November, 2007

Facebook for Business: management is using social media to get minor superpowers

Friday, November 30th, 2007

I was pointed to this post by Wade Rockett, one of the attendees at next week's Web Community Forum: Community Building in the Age of Facebook. I know it's from October (in blogging terms, this is like bringing up a conversation topic from the mesozoic era), but it outlines a ...

The Best Social Network for Billionaires is… Facebook?

Friday, November 30th, 2007

The Wall Street Journal's Wealth Report section today discusses elite online networks such as aSmallWorld.net and a new site called Diamond Lounge. The main gist of the piece is that it's a challenge for administrators of these networks to keep the membership from regressing to the social and financial ...

Slides From my Webinars On the Power of Facebook

Thursday, November 29th, 2007

If this bears a lot of resemblance to the presentation I gave at Webcom Montréal, that's because it is. :-)

Facebook may announce Beacon changes as soon as…today?

Thursday, November 29th, 2007

According to BusinessWeek, BloggingStocks, and AllFacebook, Facebook execs are busy scratching their heads, going "I don't get it? People don't like a service that tricks them into being advertising drones?" If you've been watching the blogosphere buzz around Beacon the past few weeks, and I assure you that the Facebook team ...

Why Cory Doctorow is wrong about socially obligated “friendships”

Wednesday, November 28th, 2007

Let me start off by saying that Cory is a much better writer than I am, and he's right about a lot of things in this column. But I've picked the one thing he's wrong about to argue with so that I can look smart ;) For those of you who ...

Twitter, Jeremiah, and Teresa’s Webinar

Wednesday, November 28th, 2007

This is way cool. Teresa is in the middle of an awesome Webinar about Facebook in the other room right now, and as I'm listening to her present, I start seeing Tweets pop up in Twitter about what she's saying. It turns out that our Keynote speaker Jeremiah Owyang is ...

Facebook for Self-Promoters: Undiluted Commercialism Will Get You Unfriended

Wednesday, November 28th, 2007

In the past few months, I've become a lot more rigid in my friending behavior. Before then, if you wanted to be my Facebook friend, all you had to do was hit "add friend." But as I got more into the social networking space and received more friend requests from ...

O’Reilly Radar has a new edition of their Facebook Application Platform Report

Tuesday, November 27th, 2007

The first report, which I've had a chance to glance at, was a pretty complete look-through of the existing statistics on the then brand-new platform, including some company profiles and good analysis of the arena. Today, Jimmy Guterman posts that the first of two promised updates to the report is ...

Marketing a Small Business with Facebook: The Wall Street Journal Says it Provides “Tangible Results”

Tuesday, November 27th, 2007

Riva Richmond, reporter for the Wall Street Journal cites several examples of what we're going to be focusing on at our upcoming event -- how Facebook can serve as a command center for marketers. It's a good quick read of specific stories that profile how non-corporate marketers are leveraging the ...

It’s not that MySpace is ugly (it is), it’s that the conventions aren’t clear

Monday, November 26th, 2007

I left a comment earlier today on AllFacebook, where Nick posted about MySpace's plans to include a newsfeed and multiple profiles. At the end of the comment, I added that even with all the new features: I’m still not going anywhere near MySpace until they remove the ugly stick. After I wrote ...

Join Our Facebook Webinar Tomorrow and Wednesday

Monday, November 26th, 2007

I'll be doing a Webinar series on Nov 27-28 at 10:00 a.m. PST courtesy of our good friends at PR Web. The presentation will be a reprise of my presentation at Webcom Montréal, so if you missed it and wanted to see, here's your chance. To join me on Tuesday the 27th, ...

Too Much Information? The blending of personal and professional

A proposed session for the Community Building in the Age of Facebook conference.
If you are a registered attendee, click here to vote on this session and others.


Generations share information online for different reasons. Generations X and Y share more information and blend the two in hopes of finding others with shared affinity. Babyboomers tend to share very little. What are the pros and cons of each approach? When does it become overshare, and is there any risk?

Slides from my Webcom Montréal Presentation

Monday, November 26th, 2007

Here are the slides from the presentation I gave two weeks ago at Webcom Montréal. It was a great conference and Montréal is a great city! I really hope that I'll have the chance to attend their next conference in May.

Why Facebook is Worth $100 Billion

A session for the Community Building in the Age of Facebook conference.
December 6, 2007 • 9:00 am
Presented by Lee Lorenzen


Keynote by Lee Lorenzen Microsoft's recent purchase of a 1.6% stake in Facebook for $240 million set off a wave of skepticism and debate in the technology community. Most people said that a $15 billion valuation for a company that brings in little more than $30 million a year in profits ...

TechCrunch poll says people are worried about Facbook privacy

Monday, November 26th, 2007

I'm not going to try to out-meta Duncan's post at TechCrunch about this recent flurry of "oh my privacy" posts (which I was part of). But I will re-post the results (as of 10 minutes ago) from their survey: I was really expecting "yes, but I'm not fired up" to be ...