Facebook’s new feature: in search of networking

by Jason Preston on October 18, 2007

bwnetworkingFacebook rolled out a new little checkbox in your profile options: looking for “networking.” Some have called it taking a shot at LinkedIn, and undoubtedly Facebook is after the LinkedIn userbase that they haven’t already co-opted, but this is a relatively minor addition.

It’s been my assumption (although I was wrong) that practically everyone on Facebook was looking for “networking” to begin with. So, aside form delineating specifically that some people are looking to make business/social contacts and other people aren’t, this feature hasn’t done much.

What really will be a shot at LinkedIn is when Facebook decides to let me categorize my friends and organize them as “networking contacts” or “personal friends” or who knows what else. But in my mind this is basically a non-feature.

Although it does beg the question, do I have to now say that I’m interested in both Men and Women, if I’m looking for “Networking?”

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{ 2 comments… read them below or add one }

1 Krish 10.18.07 at 4:23 pm

I would like a much more granular control over my profile. I would like to not only classify my contacts as friends, family, business contacts, etc. but also the ability to control what part of my profile can be read by whom. If they can offer both at the category level and the individual level, it will be great. I might want to share some info with some friends but not others. Granular control over profile will help in such scenarios. Empowering the user to control their profile in the way they want is one of the first steps facebook should take.

2 Facebook New Feature Update: Networking Check-box — Facebook Observer 12.31.07 at 2:14 am

[...] this mean? Is Facebook trying to beat LinkedIn. Or is this just another minor update?Primarily like Jason I have been under the assumption of Facebook being a networking hub by default. How does this [...]

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