Growing Your Group: Care and Feeding of Your Community

by Teresa Valdez Klein on September 17, 2007

Online community management can take a lot of different forms. Maybe it’s moderating and responding to your blog comments, as Liz Strauss does so expertly. Maybe it’s engaging with your Facebook group, as Jeremiah Owyang does with his Web Strategy group.

The best practices around community management in Facebook groups are still being discussed. How often is it appropriate to message your group and about what topics? If you accidentally send the same message twice, should you follow up with a third message to apologize, or just let it go? How do you resurrect a group that has gone stagnant?

Dealing with Facebook’s limitations is another area for debate. How do you deal with not being able to message a group of more than 500 members? How do you best share content with your group members? What features should Facebook add to the groups to make them more friendly for community managers?

We’ll be tackling all this and more in a session at the Web Community Forum. See here for schedule details.

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{ 5 comments… read them below or add one }

1 Liz Strauss 09.17.07 at 5:27 pm

Hi! It’s not just interacting with a community, but also connecting that community with the world outside of it. Keeping our communities talking to the press, to the developers, to each other, to other communities that’s the way ideas spread and become more. :)

2 Web Community Forum » Blog Archive » Connie Bensen will be speaking at the Web Community Forum 2007 09.24.07 at 12:49 pm

[...] You might remember that we recently announced a session at the Web Community Forum 2007 called Group Management: Care and Feeding of Your Community. [...]

3 Community Guy - Jake McKee » Web Community Forum, here I come! 12.03.07 at 9:01 am

[...] be sharing a panel with Connie Bensen, Jake McKee, Mónica Guzmán. Our session is: Growing Your Group: Care and Feeding of Your Community. Online community management can take a lot of different forms. Maybe it’s moderating and [...]

4 blognation Canada » Blog Archive » Facebook and Community 12.06.07 at 11:49 am

[...] Can Facebook be used to foster and/or grow community?  So there are groups and fan pages… [...]

5 Facebook and Community | A View from the Isle 12.18.07 at 4:01 pm

[...] Can Facebook be used to foster and/or grow community?  So there are groups and fan pages… [...]

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